AI in Action: Revolutionizing Data-Driven Marketing and Slashing CAC
In today’s digital landscape, data reigns supreme, and marketers are the modern-day alchemists, transforming raw data into marketing gold. Data-driven marketing has evolved into a powerful force, but the secret ingredient that truly propels it to new heights is Artificial Intelligence (AI). This symbiotic relationship has given birth to the era of hyper-personalization, where each customer is treated as unique, and the right message is delivered at the right time through the right channel.
Digital Lending and Artificial Intelligence
[vc_row][vc_column][vc_column_text]3 Minutes Read. Artificial intelligence (AI) is expanding rapidly in the fintech industry. In particular, AI has largely affected digital lending. By 2020, as much as 5 percent of all of economic transactions will be handled by autonomous software, including loan transactions. By applying machine learning to collected borrower data, software solutions can approve or […]
Small Banks and Why They Need To Adapt To The Latest In Artificial Intelligence and Machine Learning
[vc_row][vc_column][vc_row_inner][vc_column_inner][vc_column_text]Small banks and credit unions play an important role in the US financial system particularly in serving rural and small metropolitan areas. Why should they care about artificial intelligence and machine learning when their business with borrowers is based on personal relationships? Their essence is in relationships built with the community at the local level, […]